The Ambivalent Consumer

by Sheldon Garon

A$50 · Offered by Asia Bookroom · No longer available

Ithaca. Cornell University Press. 2006. Black and white illustrations, x + 314pp, index. "The Ambivalent Consumer is deeply researcehd and elegantly written. In a book that addresses a wide range of problems that extend well beyond consumers' desires and decision-making, the authors highlight the synergistic roles plaeyd by governemtns on..... More

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