Coca-Cola Merchandising Handbook

$3,000 · Offered by Between the Covers

[Atlanta, Georgia]: The Coca-Cola Company, 1940. Hardcover. Quarto. 220pp. Original dark green 5-ring binder, embossed Coca-Cola trademark logo stamped in red and white on front cover with raised lettering, nickel bossing around fore-edges, green enamel piano hinges, rounded corners. Contains over 100 color plates and illustrations (3 large folding), some..... More

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