Marketing in Action: Readings
by SHULTZ, William J. & Edward M. Mazze, edited by
$20 · Offered by Between the Covers
New York: Benco / The Benjamin Company, (1968). Softcover. First abridged edition. 244pp. Printed wrappers. Most pages slightly age-toned, spine with small nicks at ends, wrappers with a little soil, very good. An abridged edition of the original hardcover edition. More
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