Corporate Assessment (Routledge Revivals): Auditing a Company's Personality by B

by Corporate Assessment

$292 · Offered by eBay · No longer available

The Nile on eBay Corporate Assessment (Routledge Revivals) by Barrie Gunter, Adrian Furnham Corporate Assessment, first published in 1993, looks at four types of company audit and provides a pragmatic, readable guide for managers. This book will not only be of interest to managers who need to assess their companies, but to students of business, organizational psychology, and human resource management. FORMATHardcover LANGUAGEEnglish CONDITIONBrand New Publisher Description Corporate Assessment, first published in 1993, looks at four types of company audit and provides a pragmatic, readable guide for managers. The authors show how assessment of a company in terms of its culture, climate, communications and customers can enhance management vision and lead to recommendations designed to improve employee satisfaction, motivation, loyalty and performance. Insight is provided into the kinds of measurement tools and assessment techniques that are available, and the authors offer recommendations for the use of these instruments, and how best to utilize the information they can produce. This book will not only be of interest to managers who need to assess their companies, but to students of business, organizational psychology, and human resource management. Table of Contents List of figures and tables; Preface; 1. Management audits 2. Measurement issues 3. Corporate culture 4. Corporate climate 5. Communication audits 6. Customer audits 7. The role of audits in organizations; Referenc

• Binding: Hardcover
• ISBN: 9781138887633
• Condition: Fine

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