Listening to Your Donors : The Nonprofit's Practical Guide to Designing and C...
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Listening to Your Donors : The Nonprofit's Practical Guide to Designing and Conducting Surveys That Improve Communication With Donors, Refine Marketing Methods, Make fundraising, Hardcover by Campbell, Bruce, ISBN 0787950378, ISBN-13 9780787950378, Like New Used, Free shipping in the US A marketing research and fundraising consultant for nonprofits offers guidance on winning the support of donors by listening to their needs through thoughtful survey research. Covers a range of practical matters from designing questionnaires to analyzing survey results. Includes ample tables, sample questionnaires, and other tools. Annotation c. Book News, Inc., Portland, OR ()
- Publisher: Wiley & Sons, Incorporated, John
- Year: 2000
- Binding: Hardcover
- ISBN: 9780787950378
- Condition: Fine
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