Sales Force Design for Strategic Advantage, Paperback by Zoltners, A.; Sinha,...

by P. Sinha, S. Lorimer, A. Zoltners

$89 · Offered by eBay

Sales Force Design for Strategic Advantage, Paperback by Zoltners, A.; Sinha, P.; Lorimer, S., ISBN 1349508497, ISBN-13 9781349508495, Like New Used, Free shipping in the US This book focuses upon the role of the sales force in today's changing world and how to design a sales force for strategic advantage. It includes sections on how to assess the current sales force design and how to implement change and covers customer segmentation, market strategy, structuring and sizing, alignment, metrics and managing change.

• Publisher: Palgrave Macmillan The Limited
• Year: 2004
• Binding: Paperback
• ISBN: 9781349508495
• Condition: Fine

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