LIFE Rehearsal: a Dummy for the Week Ending Sept. 24, 1936

by Life magazine, Time magazine

$950 · Offered by Royal Books

New York: Time Inc., 1936. Vintage Dummy No. 2, Rehearsal: A 'Dummy' for the Week Ending Sept. 24, 1936, prospectus for LIFE magazine, housed in its original green untitled folder with LIFE printed in the magazine's iconic white sans-serif font on the inner pocket.The second Dummy created for the newly proposed LIFE magazine, prepared for prospective advertisers and produced and distributed by Time Inc. two

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