Advertising to Children : New Directions, New Media, Paperback by Blades, M. ...

by C. Oates

$120 · Offered by eBay

Advertising to Children : New Directions, New Media, Paperback by Blades, M. (EDT); Oates, C. (EDT); Blumberg, F. (EDT); Gunter, B. (EDT), ISBN 1349321702, ISBN-13 9781349321704, Like New Used, Free shipping in the US This important source for students, researchers, advertisers and parents reviews the debates and presents new research about advertising to children. Chapters cover food and alcohol advertising, the effects of product placement and new media advertising, and the role of parents and teachers in helping children to learn more about advertising.

• Publisher: Palgrave Macmillan The Limited
• Year: 2016
• Binding: Paperback
• ISBN: 9781349321704
• Condition: Fine

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