Engagement of Intercultural Project Customers : A Relational Model

by Patrick Lückmann

$121 · Offered by eBay

Engagement of Intercultural Project Customers : A Relational Model, Paperback by Luckmann, Patrick, ISBN 3030394875, ISBN-13 9783030394875, Like New Used, Free shipping in the US This book examines the effective and appropriate integration of project customers in intercultural settings. It first presents the theoretical background and the state of the art in intercultural project stakeholder management. Th then describes the use of qualitative and quantitative (Delphi survey) methods to produce a dataset, and the development of a relational model for customer engagement in intercultural projects based on this dataset. Th can be used to inform future research in the area of international project management, while also serving as a guide for project management practitioners who need to engage culturally diverse users, sponsors and customers.

• Publisher: Springer International Publishing A&G
• Year: 2021
• Binding: Paperback
• ISBN: 9783030394875
• Condition: Fine

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